We believe that beauty should be available to everyone, it gives self-confidence and helps to change for the better. When a person feels beautiful, he more easily achieves his goals and changes the world around him. Our story began in 2004 in the Czech Republic. Even then, we aimed to make Europe more beautiful. All 16 million of our happy customers are proof that we are on the right track. At the same time, this is a huge commitment. We strive to present all the latest trends, inspire you, and offer only the best products, delivering them as quickly as possible. Our mission is to make beauty more accessible. Under any conditions, in any corner of the world.